The Season of Speed: Leveraging Summer to Accelerate the B2B Journey
In B2B, decision-making can take months — but a mobile tour can help speed things up. Bringing your product or service directly to clients and prospects eliminates the need for travel, long scheduling chains, and disconnected conversations. Whether you’re demoing outside a corporate HQ or hosting a private roadshow event, you’re creating a high-impact, hands-on experience that builds trust and drives action faster than traditional methods.
Summer is also a time when inboxes are quieter and calendars open up. Executives are more available, and teams are more receptive to in-person engagement that feels less formal and more experiential. It’s the perfect season to simplify the sales process by showing up, standing out, and accelerating that path to “yes.”
